Patrick Skinner - April 14, 2021

4 Marketing Strategies That Boost Enrollment in Martial Arts Schools

To be a viable, long term business, a martial arts school needs paying members. Yes, your school may have an excellent facility with the best-in-the-business equipment while also teaching popular disciplines at the highest levels, but none of that will matter if potential students aren’t signing up.

Getting your enrollment numbers up is a challenge for many schools. However, there are several strategies to keep your student enrollment numbers up without having to discount your enrollment fees.

Here are four ways you can increase student enrollment in your martial arts school:

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Patrick Skinner - April 10, 2021

4 Things to do to increase SEO results for your Martial Arts Academy

Online search is one of the main ways people find businesses in the 21st century, and martial arts schools are no exception. Ranking high in search results in your area can increase your new sign-ups significantly.

SEO stands for Search Engine Optimization, and it’s the process of optimizing your online presence to help search engines such as Google recognize your brand and rank you higher in their search results.

In this article we’ll quickly cover 4 points that will help improve your search results rankings and drive more organic traffic to your website:

  1. User-Friendly Website Design: 
  2. Specify Location
  3. Geo-Targeted Keywords
  4. Unique Content Creation
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Patrick Skinner - April 7, 2021

How to Recruit New Martial Arts Students with Email Marketing

Email marketing and list-building are the number one resource to create sales across many industries.  In saying that, email marketing is also commonly the most overlooked asset for martial arts academy owners. 

Martial arts schools need to attract students and retain them by building strong personal relationships. With the right tools and strategies built for martial arts school owners, it can bring in new students while also allowing them to devote their time and focus on their active students and classes. 

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Patrick Skinner - March 23, 2021

10 Things to Plan For When Opening Your Martial Arts Studio

Thinking about opening your own school? There are many things to consider and plan for before taking the plunge. In this article we’ll go over the top 10 things to think about in preparation for starting your own school.

  • Know Your “Why”
  • Location, Location, Location
  • Don’t Neglect Your Website
  • Free Marketing – Social Media
  • Building Your Student Base
  • Manage Your Costs
  • Discount With Caution
  • Pitfalls to Avoid
  • Know Yourself
  • Use The Right Tools For The Job
Continue reading “10 Things to Plan For When Opening Your Martial Arts Studio”
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